by Gary Schneeberger | Oct 21, 2016 | Uncategorized
Ever heard someone confess to being “at a loss for words”? Here’s a tip that will ensure you never are. There is one word that can be said in response to any declarative statement anyone ever makes to you, ever, whether it’s in an interview or...
by Gary Schneeberger | Oct 20, 2016 | Uncategorized
In a previous professional life, I was VP of Communications for Focus on the Family. In addition to being one of the most trusted organizations worldwide that helps couples raise their children and nurture their marriages, it also has (understatement alert!) been...
by Gary Schneeberger | Oct 19, 2016 | Uncategorized
Or any question, for that matter. Remember, we talked yesterday about how the subject, not the subjector, is in charge of any/every interview. You’re a reporter’s meat and potatoes. Without your comments, his or her readers/listeners/viewers go hungry. So...
by Gary Schneeberger | Oct 18, 2016 | Uncategorized
You might want to get a pen and paper or open your Notes app on your phone, because you’ll want to jot or thumb this down for future reference. Here it is, the never-fails tip for making sure that you, not the journalist asking the questions, is in charge when...
by Gary Schneeberger | Oct 17, 2016 | Uncategorized
Nobody likes Mondays. They are the North Korea of days of the week — eyed with dread and a dollop of fear. Saturday and Sunday, with all their freedom and frivolity, have passed, and a workweek that seems longer than three football fields is upon us. Maybe...
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